As the timeline of 2023 enters July, all of a sudden, the first half of the year in the bathroom industry has come to an end. Standing at the critical point of time in the middle of the year, looking back at the market performance of each David bath brand, it is remarkable, and each has its own merits. Among them, BEJRA, as a leading brand of Italian bathroom cabinets, continues to make efforts in brand, products, marketing and channels, seeks progress in stability, improves as a whole, and accelerates progress on the bathroom cabinet track.

The new collection of the year is released and is highly sought-after

The BEJRA brand is positioned in Italy high-end bathroom cabinets, inherits Italian aesthetics, adheres to innovation for product iteration and upgrading, and launches new product series every year. Entering 2023, BEJRA will release the 2023 new product series, adding special products imported from Italy, steel and wood combination and cost-effective products, interpreting the Italian aesthetics and personalized space scenes of light luxury and minimalism, modern and fashionable, which are highly sought after by dealers and arouse enthusiastic responses from the market.

Appeared at the 27th Shanghai Kitchen and Bath Exhibition, detonating the scene

From June 7th to 10th, the 27th Shanghai Kitchen and Bath Exhibition returned with the expectation and focus of the whole industry. With the theme of "Boundless Luxury", BEJRA made a stunning appearance with its star product family. In this exhibition, from the three dimensions of appearance, quality and comfort, BigJack upgraded the product technology, configuration and function in an all-round way, presenting light luxury, minimalist and modern Italian aesthetics, and creating a personalized space scene. Taking the exhibition as an opportunity, BEJRA showed strong brand strength and product charm, fully released the new potential energy of the brand, and was deeply recognized and favored by the on-site visitors.

Channel development, continue to upgrade the terminal SI image standard

For a long time, BEJRA has been digging deep into sales channels and establishing a perfect marketing network, with 300 outlets all over the country. At the same time, BEJRA continues to upgrade its brand image, create a SI image standard for terminal stores, and create a comfortable and relaxed immersive experience space for every consumer who enters the store. In the past six months, BEJRA has taken multiple measures to optimize and fill the blank market on the basis of the original marketing channels, and entered high-end home furnishing stores such as Red Star Macalline to promote the renewal of the SI image of stores across the country, provide consumers with better store services, and broaden market traffic channels.

Strength crowned, 2023 designer recommended bathroom brand

At the beginning of the year, BEJRA will start a new journey in the spring of 2023, and start a new journey in the new year with an accelerated running attitude, and the brand benefits continue to come. On February 22, at the 2022-2023 China Home Furnishing Brand Builders Summit and China Sanitary Ware High-quality Development Forum with the theme of "New Life and Upward", BEJRA won a number of awards of "High-quality Development and Ingenuity Brand", "High-quality Development and Cutting-edge Force" and "High-quality Development and Popular Products" with its excellent comprehensive strength and brand influence, and BEJRA Huang Guifei won a number of awards of "Industry Pioneer", showing excellent development potential.

As the last month of the first half of the year, the 2023 "Golden Image Award" list, which is committed to building a high-end benchmark design award in China's pan-home furnishing field, was officially announced. With its original design strength and strong product strength, BEJRA won the Golden Elephant Award "2023 Designer's Recommended Bathroom Brand" award. This award means that designers and material suppliers have highly recognized Bigjet. Driven by applause, BEJRA will, as always, take the product as the king and drive the brand into the "fast lane" with innovation.

Since the beginning of the year, BEJRA has been accumulating potential energy, accelerating the iterative update of new products, polishing the background color of the Italian haute couture brand, and drawing a successful end to the first half of the year with excellent results. In the complex and changeable market competition, how will BEJRA sprint to the second half of 2023 sanitary ware, and can it continue to write glory? It's worth looking forward to and paying attention to!